Strategic decisions in product development and supply chain require detailed understanding of consumer demand.

Today, more than ever, supply chain is product, and data is demand. LIDD’s practices work together to deliver analytical conclusions to key client questions facing food & beverage companies.  

Through demand chain strategy, we help leading firms:

Overcome barriers to innovation by launching consumer-led products that add value and delight customers

Align business and distribution strategy by building sales channels that adapt to changing end-consumer behavior and preferences

Create an agile supply chain strategy that integrates a comprehensive facility and network design with future growth plans 


Read Sean’s Bio

Sean Butler Managing Director
Sean Butler Managing Director

Sean Butler is the managing director of LIDD’s Los Angeles office. He leads LIDD’s global Demand Chain and Strategy Practices. Sean is an expert in the consumer products & retail industries.  

At LIDD, Sean advises boards and executives on supply chain reorganization, including strategies for the selection and implementation of new software systems, distribution centers, 3PL partners, and organizational structures. Sean also works to identify acquisition and merger targets, and to manage the efficient integration of supply chains, pre- and post-closing. Sean advises large CPG and retail companies on process and organizational integration with start-ups, as subsidiaries and/or commercial partners. 

Prior to his career in consulting, Sean was instrumental in the design and scale of key innovations in the consumer products and retail industries. He served as Senior Vice President at meal kit company Chef’d, Head of Operations, Partnerships & Business Development at Purple Carrot, the leading plant-based meal kit brand, and in key leadership roles at LeanBox, the unattended workplace foodservice retailer. 

Sean holds a BS in Finance from Fordham University. 

Read Charles’s Bio

Charles Fallon President
Charles Fallon President

Charles has been working as a supply chain consultant since 1998. He has worked with clients at all levels of the supply chain, from manufacturers to retailers, in a wide array of industries including food, pharmaceuticals, garments and construction materials. He has extensive experience in supply chain strategy, technology, facility design & implementation and operations. Charles holds a bachelor’s degree in Mining Engineering from McGill University in Montreal. 

Read Jennifer’s Bio

Jennifer Hall Director
Jennifer Hall Director

Jennifer has executed numerous distribution center design, expansion and implementation projects focusing on food, beverage and consumer goods. Her work involves helping clients design, justify and implement facilities’ infrastructure, e-commerce platforms and meal-solution operations. Jennifer holds a degree in Civil Engineering from McGill University.   

Read Jeff’s Bio

Jeff Hamilton Project Manager
Jeff Hamilton Project Manager

Jeff has contributed to the design of a multitude of facilities in the industry of food production, including managing the implementation of a subscription-based meal production facility. He collects and analyses client data to create distribution models which inform the infrastructural and operational design of new facilities. Jeff holds a bachelor’s degree in Mechanical Engineering from McGill University. 

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